To celebrate and promote Andorra La Vella, Blit studio was asked to create a VR experience for it’s yearly fair. I was in charge to design and create 3 of 5 the imaginary worlds that the experience visited. I art directed the scenes looking for refences, and making concepts for each scene.
Producerblit.studioClient Comú d' Andorra la VellaRole3D Environment Design, Animation, VR CompositingYear2022ToolsCinema 4D, Octane, X-Particles, After Effects
I started making a quick photoshop sketch and then a 3D Still to approve the look and feel of the scene. To try something new I used Midjourney to dream some clouds that I liked. Later I replicated the mountains, road and waterfalls and sparse some Andorra La Vella monuments provided by Blit’s modeling team
This scene was to celebrate Andorra’s bike activities. I developed a still and then, animated lighted and rendered the scene with some clouds and more Andorra’s monuments
This was the final scene, to celebrate the night in Andorra and the Plensa thinker sculptures. The horses are part of a traditional celebration that take place every year.